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Customer payback period benchmark
for Solar contractors

What is a good customer payback period for a solar business?7-15 years

How long until the customer's energy savings cover the system cost; high-rate areas pay back faster.

RevForge OS Trade Intelligence

This is a directional, rounded benchmark from RevForge OS Trade Intelligence, the knowledge base the platform runs on. It is a healthy mark to aim for, not a guarantee, and the right target shifts with your market, your size, and your job mix. RevForge OS measures your real customer payback period against the range for a solar company like yours, and tells you the move when you drift off it.

More Solar benchmarks
Speed to leadWithin a few hoursAverage system size$18,000-$23,000Install cost per watt$2.50-$3.10/WBattery attach rate50-70%Lifetime value to acquisition costAt least 3:1Sale-to-install timeAround 90 days
All Solar benchmarks →RevForge OS for solar contractors →The Solar Profit Playbook →
Know your customer payback period in real time.RevForge OS tracks it against the benchmark for your trade and hands you the move.Start free trial