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Electrical contractor benchmarks
The healthy ranges a electrical company should measure against, from RevForge OS Trade Intelligence. Directional marks to aim for, not guarantees.
Speed to leadUnder 5 minutesUrgent calls like no power or sparking go to whoever answers first, so respond within five minutes.Service gross margin40-55%Everyday service and repair, the highest-volume work, should clear roughly half its revenue after costs.Big-ticket job size$2,000-$15,000+A panel upgrade, rewire, or EV-charger install is a four- to five-figure job that dwarfs a service call.First-time-fix rate80%+Well-stocked, well-trained techs solve the problem in one trip eight times out of ten.Callback and rework rateUnder 20%Quality work keeps repeat trips low; 10% or lower is the mark to beat, and it ties straight to margin.Maintenance-plan attach rate30-50%Strong shops put three to five of every ten eligible customers on a recurring plan.Maintenance-plan price$200-$600/yearRecurring electrical-safety plans typically run a few hundred dollars a year and add retention plus margin.
Source: RevForge OS Trade Intelligence. Ranges are directional and rounded; your numbers vary by market, size, and mix.
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